Elena's Growth Scoop

Product-led growth and scaleup advice from 2 decades in tech. Over 50'000 readers on my product-led growth guide & lots of ears on my podcast. Actionable advice without the BS and countless guides to get you productive.

Hard-won lessons on scaling tech products, teams, and cultures – so you get a head start.

A weekly advice column about building product, driving growth, and accelerating your career.

A weekly column on Growth & Product Strategy, company building, parenting and occasional hot takes.